The ETV Platform created by FourthWall Media is a market-tested cross-platform Enhanced Binary Interchange Format (EBIF) solution that enables advanced advertising and interactive programming. Our platform runs on Cisco, Motorola and tru2way boxes, and has been delivering results since July 2008.

Based on the innovative virtual machine (VM) architecture, our ETV Platform:

• Creates an environment where application failure or crash will not force a set-top box to reboot
• Implements the most current CableLabs OpenCable ETV specifications with supporting backend components, resulting in an industry-supported solution that creates a universal platform across a heterogeneous, national footprint
• Provides a highly scalable platform for both bound ETV applications for programmers and unbound ITV applications for operators

The ETV Platform is based on technology that has been extensively tested in market since 2003 and offers a level of robustness and reliability unmatched by any other currently available EBIF platform.